Increase your chances of success in China

12 May 2015   


If you want to succeed in the China market – you have to invest time and effort into understanding how the Chinese think and how they approach business situations


Whilst China is development friendly to capitalism it remains a very challenging and complex market. This briefing explores key Chinese beliefs and gives critical insights into the Chinese culture. It will benefit anyone who wants a deeper understanding of Chinese values before visiting the market or entering into business relationships.  

Key topics covered will include:

  • 5000 years of history in 15 minutes - Follow a timeline from the start of Chinese history to the present day – at top speed.

  • Seeing the world differently - Understand how a Chinese world view compares with your own, and why the differences matter  

  • Chinese values in life and business - Learn to appreciate what Chinese people value, so that you can build lasting relationships with Chinese partners

  • New business opportunities in China – drivers and trends

  • Business challenges

  • Q & A

About the speakers:


Matthew Grandage

In 2008, Matthew and his wife moved to East Asia and studied Mandarin full time for two years before relocating to Chengdu and joining the management team of Friends of China Foundation, an international not-for-profit organisation supporting and advising ex-patriate business-people and other professionals. From 2006 he was a senior consultant at the Sichuan Yihua International Exchange and Development Centre, where he managed a team that included non-English speaking Chinese staff.

Vince Cunningham

A Chemical Engineer with an MBA, Vince has delivered factories in the UK, North America and South-East Asia.  In 2002-2006 Vince led projects to deliver unique UK manufacturing technology into several Chinese Provinces.

His business operations in China have taken Vince from Shanghai to Wuhan, from Guangzhou to Harbin.  He is CBBC UK sector lead for Advanced Manufacturing & Transport and has helped many UK organisations – of all business disciplines, sizes and types – to understand, enter and develop the Chinese market. 

Venue: Deloitte LLP, City Square, Park Row, Leeds, West Yorkshire LS1 2AL

Date: 12 May 2015

Time: from 9:00am to 12:00pm

Cost: £59 (excluding VAT).

Discount available to members of Chambers of Commerce

Places are limited. Please click here to reserve your place.

For further information on our upcoming networking events please click here


 Chamber International - China-Britain Business Council        Chamber International - Grandage Consulting  


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Chamber International - Matthew Grandage & Vince Cunningham